I remember the day when I first started my business, all bright eyed and ready to be the next Microsoft. Four months later I was broke and back working at my local retail store. But I stuck at it, kept trying new things, and in a year I was working full time for my business. If you too want to grow your business, then these are the 26 books you should read.
Each of the books on this list is suggested by a Fupping contributor.
#1 Simplify Work by Jesse W. Newton
Growing complexity has traditionally been met with added structures, processes, committees and systems. Consequently, organizations often become a complicated mess, clouding strategic focus, slowing innovation and breeding complacency. Whether you’re a seasoned business or HR leader interested in changing the culture of your company, or an up and coming student or manager just starting out, Simplify Work gives you practical steps that can be taken to liberate innovation, productivity, and engagement.
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Contributor: Jesse W. Newton from Simplify Work
#2 The Tipping Point by Malcolm Gladwell
Although the book is not a step-by-step model of how best to grow a business, the book (which is very well-written and interesting to read) points out the factors that cause a business to go to the next level and not forever be stranded as a small startup. I found the advice in this book really helpful when growing Advancing Science Worldwide and would recommend that others read it as well as it helps one understand how to set their business above the rest.
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Contributor: Rithvik Musuku from Advancing Science Worldwide
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I love this book
#3 The Power of Myth by Joseph Campbell
This book talks about how to create a story such that it appeals to the public. The advice Campbell gives can be used by almost all businesses. Whether your business is a nonprofit organization looking to raise more donations, software company looking to obtain more users, a car dealership looking to sell more cars, or any other type of business, the advice in this book will be useful as you look to appeal to the public in order to grow your business.
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Contributor: Rithvik Musuku from Advancing Science Worldwide
#4 Dig Your Well Before You’re Thirsty by Harvey Mackay
This explains what real networking is and how it works. This is not going to events and shaking hands but how to build a network of people that owe you favors and will help you to succeed. Not only does it give practical advice on how to network but it also provides a list of the people you will eventually need in your network.
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Contributor: Derek Christian from Handyman Connection
#5 Execution: The Discipline of Getting Things Done by Larry Bossid
With a foreword by one of the world's greatest ever CEOs, Jack Welch, The book details strategies such as how to plan for growth and more importantly how to put the systems and reports in place to execute upon those strategies.
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Contributor: Craig Murphy from ALT Agency
#6 Ready, Fire, Aim by Michael Masterson
This book also details strategy and keeps the reader honest by not letting early stage businesses flunk out on getting logos, business cards etc done and instead focus on what feeds and grows a business: sales.
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Contributor: Craig Murphy from ALT Agency
#7 Scaling Up by Verne Harnish
This is the book to read if you're ready to take your company to the next level. It will help you successfully grow and scale by focusing on the four major decision areas every company must get right: People, Strategy, Execution, and Cash. At The 20, we provided a copy to each member of our executive management team and hired a Scaling Up Consultant to implement the tools and techniques outlined in the book. Doing this ensures that our leadership team is in sync and we're working together to drive the organization forward.
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Contributor: Tim Conkle from The 20
#8 The Challenger Sale by Matthew Dixon
While most sales books focus on ‘leading with’ your product, The Challenger Sale focuses on ‘leading to’ your product. The clever switch runs through a process where you outline concerns in your market space and how these concerns are genuinely affecting other customers. Your product then shows them a way to overcome these concerns – and other others they encounter. The book also outlines how you can market this out to capture the interest of other companies.
Highly recommended reading for anyone who’s finding sales a little challenging.
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Contributor: Mark Pearce from Inverse Energy
#9 This Is Marketing by Seth Godin
This is a great book to read to revolutionize the way you view marketing, audience and business growth to supercharge your sales and overall growth. He comes at marketing from a perspective of generosity that many miss today, and can be very impactful when implemented correctly. One other business-changing perspective he offers is how to choose your niche, and how to monetize a very small yet specific niche in a way where you can make more money than focusing on a general audience.
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Contributor: Stacy Caprio from her.ceo
#10 The Messy Middle by Scott Belsky
Knowing what to prioritize and when to do it is one of the most important parts of early growth. This book allowed me to do just that!
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Contributor: Phil Rimmler from Hall
#11 The 10X Rule by Grant Cardone
This book has changed perspective on life and business. Read this book with an open mind and be prepared to change your life.
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Contributor: John Myers from Myers & Myers Real Estate
#12 The Everything Store by Brad Stone
I think the way the Jeff Bezos views the digital economy can help other business owners who operate online think about their own strategies and how best to monetize their content or products.
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Contributor: Matthew Ross from RIZKNOWS LLC
#13 The 4-Hour Workweek by Timothy Ferriss
This book highlights the fact that as business owners we can easily experience burn out years down the road while missing out on life. Our goal should be to make money while striving towards working less hours by utilizing the help and experience of others to obtain our business goals.
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Contributor: Kassee
#14 High Growth Handbook by Elad Gil
There’s a library worth of books on starting a company or finding product market fit, but there are few like Gil’s that give tactical advice on key areas of fast growing businesses. Gil interviews some of the world's best entrepreneurs to get their advice on the most important parts of scaling a company.
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Contributor: Shane McCarthy from Sandboxx
#15 EntreLeadership by Dave Ramsey
It incorporates becoming a great leader with starting a growing your own business. Most books are one or the other. It has really good sound advice plus real life stories of what to do and not do.
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Contributor: Ashley Patrick from Budgets Made Easy
#16 Business Boutique by Christy Wright
It address doing things even when you are afraid. It addresses a lot of issues that women in particular face that men don't deal with. Women deal more with fear and not feeling good enough and this book really confronts those feelings. It's inspiring and motivation.
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Contributor: Ashley Patrick from Budgets Made Easy
#17 Career Killers/Career Builders by John M Crossman
Provides young professionals with the skills to go to the next level.
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Contributor: John Crossman from Crossman & Company
#18 Profit First by Mike Michalowicz
I recommend this book beachside you’ll have a sound and grounded business model for financial wellness. Instead of feeling resentment when you have to pay taxes, this book teaches you how to set up your business finances. Another thing I love is that this book is easy to understand and you don’t have to have any financial background to get it either. For any and all small business owners, this is a MUST read!
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Contributor: Katie Ziskind from Wisdom Within Counseling
#19 Good to Great by Jim Collins
This book reads like an emotionally-driven motivational speaker, complete with ups and downs that sharpen your mind to the potential which both you personally, and your business, can achieve.
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Contributor: Matthew Taylor from Delia Associates
#20 Rocket Fuel by Gino Wickman
This read will help you to dramatically alter how you integrate the objective and subjective operations of your business to positively affect sustainable growth.
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Contributor: Matthew Taylor from Delia Associates
#21 Traction by Gino Wickman
It is one of the few business books that actually tells you specifically how to implement the concept.. For example many books say, Hire the right people and have sitting on the right seats on the bus. Traction gives you the tools to do it.
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Contributor: Tom Malesic from EZMarketing
#22 The Power of Habit by Charles Duhigg
Humans are creatures of habit, which can be both a blessing and a curse. In order to really get your business off the ground, reading this book by Charles Duhigg will let you assess how some of your habits are truly beneficial to your company’s growth while others are inhibiting you from achieving more.
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Contributor: Nate Masterson from Maple Holistics
#23 Blue Ocean Shift by W. Chan Kim
The narrative combines human psychology, practical management, and marketing tools and demonstrates how to move your company from the red ocean full of competition to the blue ocean of opportunity and occupy a successful place in the market.
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Contributor: Illia Termeno from Extrabrains
#24 Doing the Right Things Right by Laura Stack
Demonstrates how to achieve profitable results by managing effectiveness and efficiency. Written for leaders, managers, and entrepreneurs, the book shows how to manage company resources, such as time, effort and costs, spend the right time for strategic thinking, teamwork and tactics, and “do things right” to foster your company’s growth.
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Contributor: Illia Termeno from Extrabrains
#25 Eight Pillars of Prosperity by James Allen
Spoiler alert, those eight pillars are: energy, economy, integrity, system, sympathy, sincerity, impartiality and self-reliance. These unexpectedly powerful ideas for driving business growth also provide some valuable insights for success in every aspect of life. When you’re done with this book, I recommend reading every word Allen ever wrote.
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Contributor: Robin Salter from KWIPPED
#26 Zero to One by Peter Thiel
I think it gives would-be entrepreneurs a great perspective on approaching not just their idea, but also market size and opportunity. I highly recommend it.
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Contributor: Ross Cohen from BeenVerified
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Amazing book
Genius.
Great work. Great book.