Culture is an important part of each company, and Snapchat is a great platform to display the fun side of your workplace. Culture shows off the personality of your business, and we find that clients want to support businesses which have a great work environment. Consider sharing special events that your company is participating in such as team building outings, volunteer days or celebrations. In addition to showing off outings, businesses can also use Snapchat to share behind the scenes business processes that customers and fans don’t see on a daily basis. Sharing these fun moments will keep people coming back for more.
Contributors: Lisa Lerman from Blue Compass Interactive