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8 Books Everyone Launching A Kickstarter Should Read | Kickstarter Success

A good friend of mine recently launched (and funded) a Kickstarter project. You can check it out here. Along the way, however, he made lots of mistakes. Most of those errors came from a lack of knowledge. Kit yourself out with some Kickstarter knowledge with these 8 expert recommended books.

#1 Digital Marketers Sound Off by Matt Chiera

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Think of this book like having 101 members on your marketing and PR team all within 328 pages. It covers everything from SEO to content marketing to PR and email marketing. Really one of the most helpful tools! 

Want to read more reviews of this book or buy it? Check out the links below:

Contributor: Michelle Chiera from Blonde 2.0

#2 Start Something That Matters by Blake Mycoskie

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Blake was one of the first people to develop a revolutionary business model that married profit and social good — resulting in TOMS shoes. It really affirmed for me that it is possible to be a socially conscious entrepreneur.

Want to read more reviews of this book or buy it? Check out the links below:

Contributor: Natalie Nohr from Project World Impact

#3 The E-Myth Revisited by Michael Gerber

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The author stresses the importance of mindset which is the foundation for every endeavor. Additionally, what makes his book so important is that gives you the formula of how to build a business by implementing systems and processes. 

He speaks about the need to become an entrepreneur and business owner rather than a master tactician within their own business. Master tacticians often become burned out and lose their excitement about becoming their own boss and starting a business or Kickstarter. 

Want to read more reviews of this book or buy it? Check out the links below:

Contributor: Jonathan Faccone from Halo Homebuyers L.L.C.

#4 Welcome to the Funnel by Jason Miller

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It's the practical guide to everything you need to know in order to run an awesome content-driven campaign.

Want to read more reviews of this book or buy it? Check out the links below:

Contributor: Jessica Higgins from Digits.io and JessicaHiggins.co

#5 The Outward Mindset: Seeing Beyond Ourselves

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In the context of a business environment, the book encourages readers to be more altruistic and do what's best for the company rather than what would serve them. It teaches that leaders change behavior by first changing mindset, which leads to changed behavior and finally, better results. 

Want to read more reviews of this book or buy it? Check out the links below:

Contributor: Annie Bartlett from Kuali

#6 Six Figure Crowdfunding

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This book is for the modern entrepreneur who is looking for a concise way to learn how to find your target market and to give them what they want. It is written in a blunt and hilarious style that most would enjoy. 

Want to read more reviews of this book or buy it? Check out the links below:

Contributor: Nate Masterson from Maple Holistics

#7 A Crowdfunder’s Strategy Guide

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This book is written by a crowdfunding expert. It goes through 40 different case studies that show great success stories as well as terrible failures. 

The author discusses how you have to build a relationship with your financial supporters. You need to treat them like people and not ATMs in order to structure the perfect pitch. They need to invest in you as well as your idea, which takes time. 

Want to read more reviews of this book or buy it? Check out the links below:

Contributor: Nate Masterson from Maple Holistics

#8 To Sell is Human by Daniel H. Pink

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This book offers a fresh perspective on traditional sales techniques. Bringing the sales floor into the 21st Century and to a millennial audience, the book offers practical sales advice and contains 40 empathy exercises.

It includes six successors to the elevator pitch, such as subject line and Twitter pitch, which can instantly impact the day-to-day running of your sales floor and allow you to increase productivity.

Want to read more reviews of this book or buy it? Check out the links below:

Contributor: Guv Jassal from Nigel Frank International

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Written by Taegan Lion