This is the book written on the total chemistry of buying. Before setting your marketing strategy you must know what actually drives us to buy. Is our buying influenced by an attractive ad campaign or common trend or there lies some more deep psychological inference in our subconscious minds which we don’t even aware of? The writer introduces and explains all the impulses of buying in this book. Moreover, you will learn to possible ways scientifically measure these impulses and how to use them for your marketing campaign.
Contributor: Andrei Vasilescu (CEO and Digital Marketing Specialist)
About: Andrei Vasilescu is the CEO and Digital Marketing expert of a Money Saving platform DontPayFull.