The New Rules of Marketing and PR by David Meerman Scott (7/7)

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There’s been a massive paradigm shift during the past 5 years in the way that people research and make purchase decisions. If you’re still generating leads using old-school techniques, your business will suffer.  David Meerman Scott’s book helps you understand what your company needs to do to remain competitive in the battle to dominate lead generation and sales in your niche.

Want to read more reviews of this book or buy it? Check out the links below:

Contributors: Joshua Feinberg from Data Center Sales & Marketing Institute

Written by Taegan Lion

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