Do you know? Coca-Cola once sold the rights to bottle Coca-Cola throughout the United States for $1.00. Coca-Cola was first bottled in Vicksburg, Mississippi, not Atlanta.
There are just two of the interesting stories revealed in a newly published book, “The Coca-Cola Trail”, People and Places in the History of Coca-Cola.
Thirty chapters and over 200 pages tell the real stories of those pioneer bottlers; the challenges they faced, and how they were instrumental in creating the world’s most recognized brand.
The “Trail” takes readers to places where Coca-Cola history is told through historic buildings, local museums, restored outdoor murals, memorabilia collections, and related displays.
The author, Larry Jorgensen spent over two years interviewing Coca-Cola families and conducting extensive research in current and former Coca-Cola communities. Historic photos and photos of modern-day sites highlight each chapter.
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Contributor: Larry Jorgensen