In the early 2000’s I got a chance to intern with Jim McIngvale (commonly known as “Mattress Mack”) while I was going to Texas A&M. I overheard him mention once that the best sales book anyone could read was Green Eggs and Ham by Dr. Seuss. I questioned him privately about it and he reiterated his statement and told me every sales person should read it.
I thought he was crazy but I decided to give it a chance. Once you look at it from a sales perspective, It is! It is! one of the best sales books you can read. Sam-I-am never gave up no matter how many times he heard the word “no” and he eventually closed the deal.
Contributor: Thomas Mitchell from 903forcash.com