I work in Development and Marketing for a nonprofit called EAC Network. Our objective is to reach individuals within our community of Long Island and the boroughs of New York through innovative programs that improve quality of life. We help people within five service areas: Children & Youth, Family & Community, Behavioral Health & Criminal Justice, Seniors & the Incapacitated, and Vocational Services. You can learn more about us on our website.
I’m using HARO in order to get more exposure for my organization. Working for a nonprofit in marketing is rewarding but challenging, as we don’t always have the funds to spend on promotion. I would always rather our funds be spent towards helping people, so I try to find creative ways to get our name out there.
We are a large nonprofit that’s reaching our 50th year of service in 2019, but many people in our area don’t recognize our name separate from our individual programs. I want to make sure we’re known as experts in our field, and I want to make sure that people who could benefit from our services know that we’re here to help. I’ve found HARO to be fast-paced and rewarding. Some days I don’t get a chance to review the queries, but I always find it interesting to see what people are writing about. We have been quoted a few times and it’s been a great experience.
Contributor: Sarah Muller