Hey, Whipple, Squeeze This by Luke Sullivan (21/31)

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Copywriting is a part of good advertising – it’s where you get to sell your potential customer on why they should buy from you. But copywriting can be tricky, especially seeing how you’re not directly in front of them so you need to make sure you can capture their attention and retain it for as long as possible to get them to say yes. And this is very true for today when you consider the number of ads a person seeing within a day and that number is growing. In this book Luke and Edward lead you through the process of creating masterful copy that stands out and grabs the reader’s attention and they do it in a humorous way

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Contributor: Mark Benjamin from Lasting Trend

Written by Taegan Lion

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