Taegan Lion
One of my personal favourites. What makes it a great read for sales beginners is not only its relatable, conversational tone, but also the amount of practical, real-life examples. The reader quickly learns how to spot the right moment to ask the right questions, which exponentially increases call efficiency and boosts sales. Also, kudos to the author for how well he explained the QBS (Quality Based Selling) technique, from all possible angles.
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Contributor: Tom Smyk from Survicate
