Growth hacking is an umbrella term used to describe strategies that only focus on bringing your business exponential growth. A growth hacker is one who uses creative, low-cost strategies to help a company gain a lot of customers. While the term “growth hacker” is usually used to describe “growth” marketers who focus on acquiring and retaining customers, anyone can be a growth hacker – this is what this book teaches you. This book will teach you how to acquire customers without the need for expensive avenues like billboards and TV commercial.
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Contributor: Igor Gramyko from High Water Standard