Taegan Lion
Internet marketing is a complicated subject with many different avenues, from CPC advertising to PR. If you want to start to understand the world of internet marketing, then these are the 6 books you should read.
#1 Jab, Jab, Jab, Right Hook by Gary Vaynerchuk
This book provides 101 internet marketing. It especially describes how to use modern outlets such as social media to bring the presence of your brand to the top level. As Gary states: 99% of people don't market in the year we actually live in. The thing is that people still use outdated methods while they should be marketing their brand, product or service in a completely different way. If you want to bring your internet marketing game this book should be your go-to.
Also, if you want to heavily invest in social media marketing you will find this book as a full, comprehensive guide. Don't miss the opportunity to make your brand shine.
Want to read more reviews of this book or buy it? Check out the links below:
Contributors: Jakub Kliszczak from CrazyCall
#2 Don’t Make Me Think: Revisited by Steve Krug
This is the best resource available on website usability – written with a light-hearted tone. This book is not just for designers/developers, but full of wisdom for anyone in the internet marketing world.
Want to read more reviews of this book or buy it? Check out the links below:
Contributors: Brooks Manley from Engenius
#3 Give and Take by Adam Grant
This is an incredible book on content marketing. Adam outlines the value in giving away content: information, education, and entertainment – a critical idea to wrap your head around if you work in internet marketing.
Want to read more reviews of this book or buy it? Check out the links below:
Contributors: Brooks Manley from Engenius
#4 Bullseye Marketing by Louis Gudema
The book outlines a contrarian but intuitive strategy for companies to prioritize the fastest, most cost-effective ways to grow faster, and then has 20+ chapters on specific tactics. It includes hundreds of tips, best practices, and examples. You could potentially include it in your list of offline marketing books, too.
Want to read more reviews of this book or buy it? Check out the links below:
Contributors: Louis Gudema from revenue & associates, llc
#5 The Social Media Bible by Lon Safko
This book is basically full of case studies that shows you the very steps you can take to leverage Facebook groups and Linkedin. This book even teaches you how to use Facebook Marketing for B2B products. There’s so much practical value when it comes to Facebook and Linkedin in this book.
Want to read more reviews of this book or buy it? Check out the links below:
Contributors: Daniel Bamigboye from Firebrick Digital
#6 The Book On Search Engine Optimization by re:think
This book is an excellent roadmap to follow, the company that wrote it grew there business from a quarter of a million in annual revenue to back to back to back placements on the Inc 500 hundred and over 14 million in annual revenue, all through digital inbound marketing.
Want to read more reviews of this book or buy it? Check out the links below:
Contributors: Tom from ChooseRethink
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