The Predictive Airliner is an airline that utilizes the latest technology to deliver an exceptional personalized experience to each and every passenger. Today, technology such as Artificial Intelligence, Machine Learning, Augmented Reality, IoT, Real-time stream processing, social media, streaming analytics and wearables are altering the Customer Experience (CX) landscape and airlines need to jump aboard this fast moving technology or run the risk of being left out in the cold.
The Predictive Airliner reveals how these and other technologies can help shape the customer journey. By utilizing AI, machine learning, and deep learning airlines can monitor the health of their airplanes, ensure employee satisfaction, and deliver an award-winning customer experience. Analytical processes like decision trees, k-means clustering, logistic regression, and neural networks are explained in detail, with specific use cases for the aviation industry. Edge analytics, sentiment analysis, clickstream analysis, and location analysis are seen through the customer intelligence lens to ensure passengers are treated in a personalized way that will increase their loyalty.
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Contributors: Andrew Pearson from Intelligencia Limited