Summaries (3/38)

List item

No Title

No Description

If you’re doing any kind of content marketing make sure you have concise summaries of what the page is about above the fold. A lot of website visitors are skimmers and not readers. If you want to get their attention for long enough to read, you have to include a hook at the beginning of the content that will capture their interest to want to learn more and engage with the content the way you meant them to.

Contributors: Sean Dudayev from Frootful Marketing 

Written by Zak Parker

Journalist, writer, musician, professional procrastinator. I'll add more here later.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.