Writing a guest post is all about mutual contribution and relationship! The key is to remember how this is benefiting the audience of the guest poster as well as the audience of the outlet. This can be done simply by keeping in line with the following 3 elements:
1. Connect the outlet audience and guest poster audience how do they relate?
2. Use familiar vocabulary to the outlet audience, while staying true to the guest poster’s voice.
3. Guest posting is all about giving so content should be valuable information to the outlet audience and not an advertisement of guest poster’s business/content.
The key is for them to appreciate your knowledge enough to click on your bio links.
Contributors: Zully Hernandez from Foodie Zoolee