LinkedIn has become the de facto way for sales people to find your company, but it’s slowly losing utility for other users. Over 55% of prospective employees now report using Glassdoor for the job hunt as a first resource, while more and more decision makers are turned off by the sheer volume of cold calls generated through LinkedIn.
I recently spoke with an executive of a well known CPG company about the issue. She told me that she hasn’t updated her LinkedIn profile to her new upper management position 6 months into the job because she doesn’t want vendors to kick her door in looking for favors, pitching, and generally reacting to the promotion.
Contributor: Nicholas Kinports from lonely brand