HARO Has Been So Great, I Even Wrote A Book About It (7/40)

I started using HARO mainly as a chance to share what I knew with others and get publicity for my full-time skin care business.

As a small business, it is difficult, without spending a fair amount of money, to stand out in an e-commerce/social media world. Using HARO gives me the chance to be seen. When I am picked up by a writer or journalist it not only allows my expertise to show, but offers the readers a link back to my business. What I get from using HARO is credibility. It is a forum that allows me to connect with people I might never have been able to reach.

I love HARO so much, I even wrote a book about using it more efficiently! The Power of Free Publicity (Learn more about this book here: UK Readers, USA Readers).

Contributor: Roberta Perry

Company: scrubzbody.com

Written by Nathaniel Fried

Co-founder of Fupping. Busy churning out content and building an empire.

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