GoPro (5/14)

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Submitted to "14 Stunning Examples Of Brands And Companies That Are Killing It On Instagram"

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by Nathaniel Fried April 25, 2018, 2:56 pm

Photo of the Day: Earth, thanks for being awesome. ? Happy #EarthDay from the powerful reaches of the southern Pacific with #GoProFamily member @bibby_pics + @koarothman. Shot in Burst Mode on the #HERO5 Black. ? * * * @GoProFR #GoProFR #GoProSurf #Surfing #Tahiti #Teahupoo #FrenchPolynesia
185.1k Likes, 332 Comments - GoPro (@gopro) on Instagram: "Photo of the Day: Earth, thanks for being awesome. ? Happy #EarthDay from the powerful reaches of..."

GoPro is another example of a company that understands what their audience wants. People who buy GoPro cameras are active, adventures people who love spending times outdoors, often doing extreme sports. An audience like this is looking for an inspiration for a new adventure, not another product pitch.

GoPro: Instagram Account

Contributor: Zach | Founder and CEO of Assistagram | TedEx Talk