I think one creative marketing ploy is getting a custom Snapchat filter. When (young) people visit places, they like to take pictures and share where they are on Snapchat. If you have a fun filter, then this increases awareness simply by virtue of existing. If it’s great enough to share, then you have the added bonus of it being shared with each person’s personal network.
Contributors: Catherine Giese from Fundera
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Also Instagram filters, can’t forget their user base