80/20 Sales and Marketing by Perry Marshall (3/60)

List item

No Title

No Description

Many are aware of the Pareto principle that 80% of your whatever comes from 20% of whatever, most commonly 80% of your results come from 20% of your efforts but Perry dives deep into the monetization of companies and the multi-dimensional nature of 80/20, Spoiler alert: 80% of your income comes from or was originated by 20% of your clients and 80% of THAT income was generated from 20% of THOSE clients and how to expand that in your sales and marketing. 

Want to read more reviews of this book or buy it? Check out the links below:

Contributor: Ray Higdon from Higdon Group

Written by Taegan Lion

One Comment

Leave a Reply
  1. Ray Higdon knows his stuff with a thriving company as recognized by INC 5,000. Glad to see his name on the contributing list!

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.