The 22 Immutable Laws of Marketing by Al Ries, Jack Trout (9/31)

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This book is a classic in the world of marketing and entrepreneurship because the 22 laws laid out are evergreen. While technologies and tactics change, these lessons will always be fundamentally useful due to their insightfulness and adaptability. The goal of this book is to teach entrepreneurs how to make their products a success in the international market, not just in their local area.

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Contributor: Ryne Higgins from Peacock Alley

Written by Taegan Lion

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