Marcus Richards
Logo animation is widely used by brands around the world. Modern technologies have changed the conventional way of presenting the logo in its static form by adding motion to it. It is a dynamic and original way to present a brand. Today, we can see logo animation in websites, social networks, product demos, digital billboards, explainer videos (so many styles included), corporate commercials and many other types of videos, even in movies.
Logo animations are not just done in computer 2D medium. They can be created using a vast number of methods such as stop-motion, 3D, hand-drawn and visual effects. So if you are stuck thinking about what kind of approach should you go for your logo animation, continue reading because we’ve prepared a top 15 logo animations list for you to draw inspiration from.
Fubiz
Animated GIFS – New Fubiz 2015
Release of the new website Fubiz Media. Discover +15 Animated GIFS for every category and pages ! http://www.fubiz.net Fubiz Media is one of the largest online magazines in France that delivers a vision and perspective on the latest news about Creativity, Inspiration and Pop Culture.
Fubiz is one of the largest online magazines in France covering topics in the creative, art and pop culture space such as photography, design, video, technology and many more.
Their logo animation infuses 3D objects into typography, seamlessly transforming the letters in the logo into different objects which represent the different areas Fubiz covers.
OLYMPIA
OLYMPIA
OLYMPIA is an homage to the Games, especially the athletes and their amazing moves!
This logo animation is an homage to the Olympics games. The transitions were done by showing athletes in action such as sprinting, going through hurdles and high jumps. Each action reveals one ring in the Olympics logo before interlacing them in the end. The work featured great use of cel animation with 3D transitions.
Xbox
Xbox ~ Motion Brand Identity
When Microsoft launched the Xbox One they commissioned Man vs Machine to design their global motion brand identity. The Xbox logo animation is one of their most iconic brand elements and our task was to translate their new logo into a full 3D brand language, with this item being the long form brand expression.
This hypnotic 3D logo animation was created by Man Vs Machine, an international creative studio. As we can see in the animation, the X is folding itself continuously before the final logo reveals to deliver the message that Xbox is constantly reinventing itself.
Het Klokhuis
“Het Klokhuis” Opening titles
Stop motion title sequence for Dutch science show “Het Klokhuis” (The Apple Core). It is Hollands oldest youth television show, covering everything from the history of dinosaurs to how an iPhone is made. This was commissioned by advertising agency Kesselskramer, produced at Nexus Productions, and was made in collaboration with model maker / sculptor Jethro Haynes.
“Het Klokhuis”, known as The Apple Core in English, is a Dutch science show. This interesting title sequence was made using stop-motion in collaboration with Jethro Haynes, a model maker/sculptor. In order to maintain the logo shape, the apple was built using 3D printing technology.
Walt Disney (Tron Legacy)
TRON: Legacy – Disney Castle Logo
JOSEPH KOSINSKI, WALT DISNEY PICTURES, 2010 Credit: 3D Animator Produced by: Prologue Films (prologue.com)
Disney movie fans around the world would have a profound impression of this futuristic Walt Disney Pictures opening logo animation with Tron effect.
Adobe Creative Cloud
Adobe Creative Cloud Logo Animation
Client – Adobe Produced – Studio B Films Creative Director – Aaron Barry 3D Animation – Paul Clements Soundtrack : ‘I Wanna Get Better’ by Bleachers ————————————————- Follow at : twitter.com/paulclementstv Website : www.rocknroller.tv ————————————————- Thanks for watching 🙂
This vibrant and creative logo animation was created for the launch of Adobe Creative Cloud in 2014. It started with a collage of different artworks that you could make with the Adobe Creative Suite, followed by the reveal of the Adobe Creative Cloud logo using 3D animation.
HBO Asia
HBO Asia Ident
www.roofstudio.tv
This beautifully crafted and highly detailed piece created for HBO Asia is guaranteed to bring your imagination to the next level. This is a piece that you should watch a few times in order to catch all the amusing details in it.
Lava Bear Films
Lava Bear Films – Studio Intro Logo
The studio logo for Lava Bear Films, they wanted a handmade intimate and custom design echoing their ethos of making 2-4 small films a year. Based on the mythology of the creature from the north west called the Lava Bear.
This logo animation was inspired by the nature and the boyhood imagination of Lava Bear’s CEO, where he was told to look out for “lava bears” while camping in the forest of Oregon, as well as delivering the message of what Lava Bear does – making incredible stories from an empty canvas.
HBO Latin America
HBO Latinoamerica – Idents
In late 2012 HBO contacted us to participate in the pitch for the new Image of HBO Core Latin America, the best channel ever! To participate was already an honor and winning it was amazing!
These animations were created as a pitch by a studio known as Plenty, for the new brand image of HBO Latin America to reflect HBO’s leadership in the entertainment industry by adapting according to the latest digital trends. It was no surprise when Plenty won the pitch with this highly immaculate and sophisticated 3D piece.
BUCK Studio – Logo Animation
BUCK – Logo Animation
Please enable JavaScript to experience Vimeo in all of its glory. Colored using Ray Dynamic Color aescripts.com/ray-dynamic-color When visiting the BUCK New York back in 2011, Orion Tait casually told me that they where changing the logo.
This fluid, smooth and super cool logo animation was created using the geometric shape of Buck logo as a playground.
Iconoclast
Iconoclast
This is “Iconoclast” by ELMØ on Vimeo, the home for high quality videos and the people who love them.
Iconoclast is defined as challenging and disrupting the status quo. The Iconoclast network was developed with that in mind, where their directors bring a personal point of view into each project to produce results that carry worldwide influence. This animation was created for Iconoclast Specials (Events and Special Projects) which utilizes 3D animation with simple shape animation.
Explainer Videoly
Explainer Videoly – Logo Animation
This is “Explainer Videoly – Logo Animation” by Explainer Videoly on Vimeo, the home for high quality videos and the people who love them.
In this splendid work, you see how Explainer Videoly’s logo is formed letter by letter in a hand-drawn style. It is smooth, speedy and eye-popping.
Planet Motion
Planet Motion – Logo Animation (unused version)
Planet Motion – Logo Animation (unused version) designed by Yup Nguyen. Connect with them on Dribbble; the global community for designers and creative professionals.
This slick, line-based motion graphics logo animation was created for Planet Motion, a studio which produces animated contents for mobile app, web or digital platform.
Queble
Queble Logo Animation
Queble Logo Animation designed by James G. for Queble. Connect with them on Dribbble; the global community for designers and creative professionals.
The animation started with the dot in the logo to signify “greatness starts from something small”, which was then shown as water drop, inspired by a famous quote from Bruce Lee “When you put water into a cup, it becomes the cup. You put water into a bottle, it becomes the bottle. You put it in the teapot, it becomes the teapot. Now water can flow or water can crash. Be water, my friend.” This was also the objective of Queble as a design team to help companies rise throughout their journey.
Cloudscene
CloudScene – Logo Animation
CloudScene – Logo Animation designed by Alex Gorbunov. Connect with them on Dribbble; the global community for designers and creative professionals.
Cloudscene is the world’s largest, independent and free connectivity directory for collocation data centres, cloud services providers, network fabrics and typography. The logo animation cleverly incorporated elements of what Cloudscene does (cloud, data centres, etc. ) with simple and seamless 2D shape animation resulting in a marvellous outcome.
