James Metcalfe
You’ll hear a lot of folks saying, “Be a storyteller!” which is good advice, but it’s particularly important to start with a story. Don’t even introduce yourself – just dive right into a story. Many speakers make the mistake of getting up on stage and introducing themselves – which is not very interesting to those in attendance. You have 15 seconds to grab your audience’s attention, and stories naturally allow you to engage your audience. The story should function in an anecdotal capacity to describe your first big idea – and with the audience interested & engaged, it’s much easier to transition into the specific subject matter you’re looking to cover.
Contributor: Simon Poulton from wpromote.com
