This book is excellent because it’s almost like a “Digital Marketing for Dummies” type of book. With pictures and excellent descriptions, Frick was able to break down the most complex parts of digital marketing, content strategy, and design into simple concepts that make them seem so easy to grasp and implement!
Frick didn’t add extra fluff; he used real-life examples and his own personal experience to explain concepts and, despite this book’s age, it still has highly relevant advice for today’s digital marketer! I would highly recommend this book to anyone who is looking to get into digital marketing or just learn more about the online world in general.
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