My number one marketing tip is to court reporters and bloggers. Instead of paying for SEO services or ads, if you can manage to get into print or online news articles by providing quality information and content to journalists, that’s a kind of free advertising that you simply cannot buy. All it takes is a little bit of your time to put out some quality content and information to get your company’s name out into the open, and if you do get published-anything you can gain from marketing and advertising snowballs from there without any further actions from you. What’s even better is that once the ball starts rolling, you can share the published content on your social media pages to gain additional exposure through shares on sites like Facebook, Twitter, and Google+.
Contributors: Ian Aronovich from GovernmentAuctions