People buy products and services if it helps them solve a problem. If you’re a local business trying to sell a product or a service, you can use content to solve a problem. For example, if you’re a company that provides pest control services, create content on how people can get rid of bugs or roaches.
Within the content, you can mention your company as the expert that can help in getting rid of pests. Once you have this kind of content (it could be an article, a video, an infographic, etc), you can try to reach your audience with it. You can try SEO or paid ads to get this useful content in front of people.
Contributor: Sumit Bansal from Craft Of Blogging