James Metcalfe
Ed has shared the trade secrets of the public relations world in this book. He describes the best techniques to how to pitch to any type of audience, whether they are bloggers or board room audience. He has laid down the perfect methods of using social media and get noticed in media industry. The main idea of this books is how to navigate through tough situations and not to waste money, energy or use wrong tool or methodology.
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Contributor: Nooria Khan from gigworker.com
