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How Do I Get Invited To Influencer Events?

Getting invited to influencer events can provide you with a brilliant outlet to grow your business, get new clients and generate leads. But how do you get invited to them?

We reached out to industry experts to get their take.

#1 Go to instameets or events open to the public

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Follow people and brands you admire on Instagram. Look for opportunities to meet up. Hubs will often post this type of info. Also, get an Eventbrite account and pay attention to Facebook for events that are in your area that are open to the public. Choose events that match your interests, and go. Be friendly. Talk to people. Pass out those business cards. Post about the event on your social media channels. Be sure to use the hashtag so people looking back over the event photos see your pics / videos. 

Contributors: Crissibeth from Crissibeth

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#2 Get business cards

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There's no sense in networking if you can't give people your contact info. Make it easy for them. Have a card or a sticker or something with your information on it that you can hand out as you meet people. 

Contributors: Crissibeth from Crissibeth

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#3 Don’t be shy about your goals

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That's not to say that you should just demand invites from people. Nobody likes to feel used. Explain what you could do for them. Tell them you'd love to come and take pics and post them. Offer to help in some way with promoting the event. Somehow make it more give-and-take than just take. 

Contributors: Crissibeth from Crissibeth

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#4 Facilitate and create a platform for influencers

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Host a breakfast meet up once a month. Host a happy hour social and invite others to hear another influencer in your community on their expertise. By arranging someone “more influential” than you to have a platform, you are affiliated with their influence. By sharing your sphere of contacts and influence to a greater influencer, when you routinely do this not only will you be growing your circle of influence, but the peers of the primary influencer will hear your name, your involvement and eventually you will be someone they won’t want to forget to add to the guest list. 

Contributors: Eric Hobbs from Technology Associates

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#5 Engage with others

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If you're a relatively new influencer, know your worth, but at the same time don't get into the mindset that you're better than anyone else. Everyone has their own niche and skill, so create high quality content and follow other influencers, brands, and PRs. If you interact and engage with them on social media there's more of a chance they will take notice of what you're doing, and then invite you to a relevant event in the future. 

Contributors: Catherine Lux from Lux Life London

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#6 Create high quality content

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Once you've been to your first event, create high quality content for your channels from that event and make sure you tag the PR and brand that invited you, and drop them an email with links to your content. They're much more likely to invite you to future events (and other PRs and brands are much more likely to invite you to events) if they know you will create content rather than just turning up to the event and not giving them anything in return. 

Contributors: Catherine Lux from Lux Life London

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#7 Put yourself out there and reach out to other bloggers and PRs!

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When I first started blogging 7 years ago I didn't know anyone, so after a year of feeling lonely in the community I started reaching out to other bloggers and arranged a bloggers brunch. It was really successful and after organising my own event and blogging about it, I found I was contacted far more often by PRs and brands inviting me to their own influencer events. 

Contributors: Catherine Lux from Lux Life London

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#8 Keep your information up to date

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This means your contact info, your analytics, your pictures, everything! Be your own publicist. When you're trying to establish relationships with brands you need to establish your involvement in their brand. Keep up to date with local, national and global events, putting yourself at the center of your content on a specific backdrop of their brand. Curated branding of your own account shows brands that they want you at their events. When your analytics and habits are available you put yourself on brands radar as having an existing interest in their audience. This means they are more likely to reach out to you and put you on their list.

Contributors: Nate Masterson from Maple Holistics

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#9 Get On Their Radar

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Comment on their stuff a lot (personal and business) and just became somebody they enjoyed interacting with online. I've networked myself to some very big events, and become friends with and worked with some very big people and business online. At any rate, get out there, and start meeting people! Don't ask them for anything, and just be yourself! 

Contributors: Jeffrey Lenney from Jlenney Marketing

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#10 Surkus gets your name on lists using personalized suggestions

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Surkus allows you to be a brand influencer while giving you control over the events you wish to attend! How does it work? Once you create a profile, Surkus will compile a list of the hottest events in your town that match your interests and send you an invite – for free! All you have to do is download the app (for iOS here or Android here) or log in online to start creating your custom profile.

Contributors: Stephen George from Surkus

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Written by Zak Parker

Article Writer, Pianist, Internet Marketing Enthusiast; I delve into a variety of creative mediums and take advantage of what they have to offer. With experience in SEO, Dropshipping, Affiliate Marketing and Advertising, I'm a plethora of general marketing knowledge and enjoy helping those new to the game get their foot through the door. I'm always excited to hear of the latest method, or if the chance presents itself, create my own.

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