It’s about the challenge of bringing original new ideas to life, balancing the risk of going against the grain and being non-conformist. Many entrepreneurs believe that starting a company is all about embracing risk, but Grant brings a far more nuanced view of how to take intelligent risks with this book. I find it to be immediately actionable for how to recognize great ideas, manage fear and doubt, and how to nurture originality in your team and organization.
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Contributor: Ada Chen Rekhi