Organic Reach and EyeCandy AR (12/15)

In comparison to other social media, Snapchat allows you to reach directly to everyone who choose to follow, with being fresh each time a new post is up. Snapchat not only allows to connect with distant friends but to connect with the local community with features like Geofilters and Our Story, which gives several opportunities to local businesses of marketing locally. Plus Snapchat feels more personal and intimate.

Well, what to say about AR! It has been the USP of snapchat and it’s a major reason for an instant hit. With AR snaps, posting a piece of information has been are more interactive, with the customers, than any other form of social media. Plus it engages customers to alure and then engages with the post.

Contributors: Kim Smith from GoodFirms

Written by Ben Skute

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